Westport Consulting Group offers valuable marketing consulting services to food ingredient manufacturers. Consulting services include category analysis, new business and acquisition analysis and specialty studies.

Representative Food Ingredients Projects

Syndicated Multi-Client Studies/Database
Conducted comprehensive study for food ingredient companies, on an annual basis, of 105 food ingredient product categories utilizing proprietary database. Study includes category market size, growth trends, customer segments, competitor shares and category profitability.

New Business Development/Acquisition
Over 100 food ingredient product categories were analyzed using client objectives, criteria and WCG’s proprietary database. The top new business categories were identified which then led to a successful acquisition.

Specialty Chemicals Technology Application to Food Additives
Following extensive technical interviews with companies in promising food categories, a unique client specialty chemicals technology was successfully developed into a new food additive.

Representative Food Ingredients Clients

food ingredients clients


Bay Valley Foods
Bunge Oil
Cargill, Inc.
Chr. Hansen
ConAgra Brands
CSM Bakery
Danisco Cultor
Dean Foods
Dow Chemical
FMC Food Ingredients
Griffith Labs
Hormel Foods
J.M. Smucker
Kerry Ingredients
Kraft Food Ingredients
Land O’Lakes
IOI Loders
MGP Ingredients
Mitsubishi Int’l
NutraSweet Kelco
PGP International
Sargento Foods
Union Carbide

food ingredients client studies

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