Consumer
Overview
Westport Consulting provides a wide array of consulting services to retail food and beverage companies looking to increase profitability, grow their core businesses or expand into new high growth or high margin businesses.
Representative Consumer Projects
Syndicated Multi-Client Studies
Conducted comprehensive study for retail food companies, on an annual basis, of 139 retail food and beverage categories utilizing our proprietary database. Study includes category market size, growth trends, customer segments, competitor shares and category profitability.
Competitive Analysis
Client action strategies were developed from consulting findings involving the competitor’s financial health, promotional activities, manufacturing, suppliers, sales volume, sales structure and management.
Capital Expenditure Marketing Feasibility Study
Detailed study of potential market size/growth trends by retail product and container type provided critical information for client decision on major capital investment.
Representative Consumer Clients
| Abbott Nutrition/Ross Anheuser-Busch Bush Brothers Campbell Soup Chiquita Brands Coca-Cola ConAgra Dole Pkg. Foods Dr. Pepper Snapple Group General Mills/Pillsbury |
Gruma Corporation H.J. Heinz The Hershey Company Hidden Valley Products Hormel Foods Kellogg/Keebler Kraft Foods/Nabisco Land O’Lakes Mars, Inc. Mead Johnson |
Nestle USA PepsiCo/Quaker Oats Philip Morris Procter & Gamble Safeway SBA Miller Seagram Beverage Unilever Best Foods |
